
SAY HELLO TO BAJA SALT
UNREFINED, RAW SEA SALT
Unlike table salt, Baja salt is unrefined & mineral-rich. Harvested from the Sea of Cortez
LOWER SODIUM
Typical table salt levels range from 38% to 39% while Baja salt ranges only 29.5% to 31.5%
MINERALS & TRACE ELEMENTS
Packed with 50+ minerals + trace elements; minerals containing magnesium, potassium, and calcium + trace elements containing boron, chromium, and manganese
WAIT... OCEAN WATER IN A STICK?
Real electrolytes are salt + minerals.
You’ve been trained to expect sweet. We're here to rewrite that story. Introducing you to what actual hydration should taste like.
Ethos tastes salty, mineral-forward, and clean. We're upfront about that - we'd rather be honest than surprise you. And honestly, we're proud of it.
It wasn't built to taste sweet. It was built to help your body hydrate and recover. That means no fake flavorings, no candy-like sweetness.
Your first sip might catch you off guard. Good. Prepare to rewire.
WHY ETHOS?
Ethos is built on nature’s purest ingredients. Simple, effective, and clean. No artificial flavors, no “natural” flavors, no sugar alcohols. Just everything you need - and nothing you don’t.
Flavored with real fruit & organic ingredients
We use a blend of organic superfruits for a natural antioxidant boost.
WHY IS ETHOS DIFFERENT?
OTHER ELECTROLYTES
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ETHOS
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